Convincing your CMO to start webinars

Are you wondering why do webinars? Here are the unstoppable arguments to convince your CMO to start webinars and transform your marketing strategy.

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Creating strong relationships

Webinars allow you to create authentic and personal relationships with your viewers. Thanks to live interactions, you go far beyond simple likes or comments on social media. This real connection is essential for establish a lasting relationship of trust with your audience.

Improving trust and loyalty

The trust and loyalty of your audience towards your brand are improved thanks to webinars. By presenting quality, well-organized and personalized webinars with a dedicated platform like Voilà, you show your seriousness and your commitment to your audience. This reinforces their loyalty and commitment to your brand.

A powerful conversion tool

Webinars are a great tool for converting viewers into potential customers. By offering real value to your audience and by being convincing, you can turn a simple viewer into a qualified lead. Webinars allow you to present your products or services in a detailed and interactive way, which increases the chances of conversion.

Huge viral potential

Create engaging and high-value content during your webinars encourages participants to share it with their networks. This can dramatically increase your online reach and influence. In addition, a 45-minute webinar can be transformed into several striking sequences to share on social networks, thus maximizing your visibility and engagement.

Benefits that go beyond expectations

Webinars are much more than just online events. They offer numerous benefits for your marketing strategy. They are versatile and powerful tools that can transform your online presence, generate qualified leads and strengthen your position in your field.

Conclusion

Do not hesitate any longer to integrate webinars into your marketing strategy. The results will speak for themselves. Test them out and see how they can revolutionize the way you communicate and engage with your audience.

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It's up to you to play! And for that, we invite you to test Voilà, our all-in-one tool for your internal and external webinars of course:

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‍📬 Management of participants, mailing campaigns, automation of reminders.

🛜 A website to broadcast your webinar, highly customizable to adapt to your brand.

🎬 A web studio to produce and broadcast your own show without having to use a control room.

🕹️ Live activities such as quizzes, polls, word clouds etc. to keep the attention of your participants.

🧰 Call to action to be activated live to suggest making an appointment during, downloading a white paper, organizing a competition etc.

📺 Broadcast of the replay just after the live.

📊 Ultra-advanced balance, with super stylish graphs

See you soon on Voilà!

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